About Judy

Judy M. Baker is an author, poet, and book lover. She discovered a silver lining to being diagnosed with ovarian cancer in the last week of 2013 — gaining an appreciation for the importance of prioritizing happiness and wellness. These lifestyle changes are side-effects she treasures.


“Happiness is a choice” and she engages in being happy every day. Judy brings joy to her clients. We know her for listening deeply, hearing what people need, and guiding them to succeed, one step at a time. She is a reliable sounding board. Judy can shut up and listen and encourages honest conversations about tough challenges authors and business owners encounter. She knows what it is like to be a business owner and author.

Judy M. Baker, the Book Marketing Mentor, is in business to inspire authors to take actions that makes a difference in their visibility and book sales. She embraces experimentation, creativity, curiosity, and engagement to help clients fully express their purpose with passion and power. Encouraging authors to see marketing is a part of everyday conversations, she demonstrates how small, strategic actions build awareness, gain attention, grow connections, and sell more books.


Voice to Text Habit, Watch 3 minutes 36 second Video

From Fear to Fun and Freedom

She remembers how her fear of public speaking disabled her ability to communicate. She loves to share how she overcame shyness to shine as a speaker. She listens to the challenges and concerns of her clients and brings empathy to mentoring sessions—providing a safe place for authors to explore ideas and ways to overcome the obstacles getting in their way .


Where She Soars in Service to Others

Baker makes the hard stuff of book marketing easy. She specializes in branding and marketing. Her expertise as a graphic designer, book designer, marketing strategist, performer, and being a profoundly curious individual are some of the reasons why authors love working with her.


Baker is a native Californian, living her dream in Sonoma. Past President of The Bay Area Independent Publishers Association, BAIPA; a member of the Bay Area Consultants Network (BACN); Vice President of Redwood Writers and chair of the RW Academy (Redwood Writers). Judy is a member of the Napa Valley Writers Club and the Berkeley Branch of the California Writers Club. She is a member of the Women’s National Book Association San Francisco Chapter and Bay Area Women in Publishing.


A new collaboration is The Book Marketing Society, a membership group for writers. Her co-founder is Meredith Eaton, CEO of Eaton Publishing.