

National Do Something Nice Day got me thinking about what that habit does for authors. Point people toward someone good, 3 things happen. You become visible to people who weren’t looking for you. You ... ...more
The Buzzletter
October 06, 2026•3 min read

Most authors build a pitch list before they've decided what they want the book to open. That order is backwards, and it shows in every pitch. ...more
The Buzzletter
September 17, 2026•5 min read

A queen bee offers a surprisingly rich—and scientifically accurate—model for book marketing. But the strongest lesson isn’t “be the ruler of the hive.” It’s this: The queen doesn’t do everything. She ... ...more
The Buzzletter
August 30, 2026•5 min read

A magnet that pulls strangers isn't doing its job. A magnet that pulls the people who eventually buy your book, hire you, or book you to speak is doing real work — even if the download count is small... ...more
Book Marketing Strategy ,Author Branding &The Buzzletter
May 03, 2026•4 min read

One of my sisters passed away in March. Even though it was inevitable, the exact timing was unexpected — and it stopped me in my tracks in a way I'm still processing. She reminded me, without meaning ... ...more
Author Branding ,The Buzzletter
March 23, 2026•6 min read
We dive into the problems you are facing now and begin planning your profitable path to:
Intentional marketing from the heart reducing friction between you and your intentions
Gain clarity, confidence, and a roadmap for moving toward realizing your dreams
Aligning precisely with the needs and values of your community
Messaging that inspires your audience into taking action
Getting you and your book seen and shared frequently
Creating more engaging and effective conversations
Getting on an evergreen path to cash
Q&A