Author Marketing is a Marathon
These are photos of me at home and at the gym. I am a fitness fan. Working out is my stress relief valve. It boosts my immune system and my social capital.
I get some of my most creative and successful marketing ideas during or right after I work out because I am relaxed.
Keeping fitness going when there are lots of demands on my time and energy is critical for my well-being. When I was going through treatment for cancer, I maintained a regular workout scheduled. The gym was a place I could see my friends, and it was a bit of normal life during an extremely stress filled time. I may not have been able to bounce around like I do now — a gym is a place of sanctuary for me. I think that my commitment to staying fit made a big difference in my surviving and thriving.
Move and Groove
Getting oxygen to your heart and brain help you think. Writing can be a solitary and sedentary endeavor. Shake things up. Take a walk, go for a swim, challenge yourself by lifting weights. Just move and see what happens to your brain.
As I mentioned, I worked out while going through chemotherapy. I had to give myself extra time to walk from my car to the building and up the stairs. It was hard. My legs felt as if they weighed a thousand pounds each. That feeling lasted for almost a year past the end of my chemo. During classes, I would use a physio ball and sit while doing lighter weights as others stood or danced. It was o.k. And I often had to take a break and rest. Being around physically fit and positive people buoyed my spirits.
Healing the Healer
My good friend, Deborah Myers, is one of my healthcare superstars. Deborah is a published author and she would be the first to tell you how much value there is in taking care of yourself and doing what you can. She was in a car accident two and a half years ago, after which she experienced unrelenting pain in her neck, arms, and back. She had surgery on her neck and expected to bounce back quickly. She is masterful in energy balancing and acupressure techniques. She was sidelined as she healed. Her head and neck were immobilized for several months.
She is normally an active person who loves to garden. This pause in her routine was unexpected and challenging. She found alternative ways to work out once she was able, including chair yoga and other workout options designed for her. She is back to almost of all of the activities she loves.
I made a quick recovery from surgery with her help. She teaches how to do the Daily Clean Your House Flow® to people of all ages. You can see a sample of this 9-step energy balancing practice. I do this every morning and whenever I need a bit of oomph or to relax. It works both ways.
Be Good to Your Body and Brain
These are your assets. Take care of them and they will take care of you. Next time you are tempted to skip your workout, think again. You may come up with your best ideas yet when your brain is filled with endorphins. Remember, Author Marketing is a marathon, not a sprint.
What is your Go To Fitness Tip for Authors?
Share your fitness tip in the comments area.